Wednesday, March 31, 2010

Blog assignment 2 (blog comments) (Deadline: 11 April)

Examine the poster and post your answers to the following questions in the comments box. Remember to write your REAL NAME at the end of the comments.




1. What do you think are the equipments used to produce this poster?


2. What techniques are used to produce this poster? Elaborate on the following aspects:

a. Colour
b. Size
c. Creative Language
d. Others...


3. What is the purpose of this poster?
(What is this media trying to sell you?)


4. Who do think this poster is intended for?
(Which group of the population is this for and how do you know it is for them...)


5. What values do you think the poster is conveying?
(This is asking for your evaluation of the poster, whether the poster is effective. If it is/is not
effective, state your reasons? Is there any dangers when this poster is publicised to the
public? etc...)

25 comments:

  1. 1) Camera, photoshop, editing and colouring.
    2)a. Colour: Bright colours to attract people, the same colour as the chocolate wrapper, to state that we are talking about the chocolate, nothing too dark so it quite take's people attention.
    b. Size: The biggest thing in the advertisement is the man and the 2 womans as they want to state that if you have this 2 chocolate, you will be well like by girls. So this could show us that we should by this to get well like. And they enlarge the word 'pleasure' to match what I explain previouly.
    c. Creative Language: The advertisement say 'double your pleasure' which means that you buy 1, you will be happy but if you buy 2, you will be very happy. So its trying to persuade us to buy.
    3)The purpose of this advertisement is to sell us the new flavour chocolate.
    4)It is intended for people who love chocolate and young children and teenagers as at that age, they will still like sweet things.
    5)The poster is quite effective as it shows that people will love the new flavour chocolate other that normal chocolate and the 'kissing' picture shows that you will be liked converted to the chocolates will be well liked.
    Chua Wan Qi (2) ^^

    ReplyDelete
  2. 1-camera,lightings,photoshop.
    2-the colours are very bright and attracting.it is alsoi using the colour white as white represents the 'milkiness' of the chocolate.very creamy and milky.it looks very sweet
    3-sell me new product of kinder bueno
    4-intended for people who totally love sweet things.especially teens who are chocolate lovers
    5-the poster is trying to convey the message that you will totally love the new flavour as the picture represents two girls(consumer) kissing the boy(chocolate)
    kurniawan gay 2-3

    ReplyDelete
  3. 1. Photoshop, Camera.

    2.
    (a) The colours used in the poster is mostly red and white which is also the colour of the packaging of the product.

    (b) The slogan and the product is of a bigger size than other things in the picture and the picture of the guy is also quite big so that people can see his expression more clearly.

    (c) The slogan is quite catchy and it also contradicts with the picture as the slogan is 'double the pleasure' and the guy in the picture is kissed by 2 girls which is double the pleasure of being kissed by only 1 girl.

    (d) The skin colour of the 2 girls are the same as the 2 kinder bueno, and the hand of the guy who is holding the kinder bueno is also one of the darker colour and the other of a lighter colour which contradicts with the colour of the product.

    3. This poster is trying to sell us its new flavoured chocolate as well as promote the original one.

    4. I think that this poster is intended for the children and teenagers as the bright colours of the poster would attract children to look at it and maybe ask their parents to buy it for them. The bright colours in the poster also attract teenagers and the people in the poster are dressed like they are also teenagers so they may make people think that teenagers would like this product.

    5. I think that this poster is effective as it shows people that the new product is equally as nice as the original flavour and if you eat both, the pleasure would be double.

    Ng Xiao Hui (10)

    ReplyDelete
  4. 1. I think that the equipments used to produce this poster are camera, computer and lighting.
    2. I think that the techniques used to produce this poster are the lighting techniques as the bright effect attracts people’s attention and also is part of the product’s color. The size effect used is the people in the picture as it is the biggest part of the poster, the creator of the poster designed the poster in a way that you will look at the people in the poster. And the slogan double the pleasure, they purposely made the word size double the size of the word ‘double the’. They also used creative language like double the pleasure meaning that if u buy two chocolates, you will feel two times better. The chocolate is available in two types white chocolate, black chocolate and also used the two girls one white hair and one black hair to emphasize on the flavor of the chocolate.
    3. The purpose of this poster is to sell us the chocolate kinder bueno and also to advertise the flavor available.
    4. I think that this poster is intended for chocolate lovers mostly kinds and teens as they like sweet stuffs.
    5. I think that this poster is conveying that pleasure of the taste of the chocolate is like girls kissing which is very good. I think that this poster is quite effective because of the different aspects.

    ReplyDelete
  5. 1)Cameras,lightings, Photoshop and other picture editing devices.

    2)The colours used are bright so it gives people the happy mood and therefore attract people to buy it.The size of the chocolate, in this case was intentionally made smaller as the producer wanted people to focus on the background with the boy being kissed by two girls first, then as they start to wonder the reasons for that,they will look at the below and find out that it is actually due to the chocolates that this happened.The use of "double the pleasure" also causes people to wonder about it and look at it first(enlarge), which led them to seeing the picture and then the chocolates and deduce for themselves that if they buy two chocolates, they will get double the pleasure of enjoying them, so it is more "value to money"(as it brings you more joy) to do so. The font they used was also very attractive as it is irregular in shape and looks very "alive and full of energy", which is what teenagers are, so from here we can also see that the aimed audience is actually teenagers.The background where the boy was kissed by two girl also shows that it is not important if you are popular or not, if you buy the chocolates, you will gain all the attention and attraction you want. This is prove by the nerdy boy being kissed by two girls although he does not look handsome and dress nicely.

    3)It is trying to sell us the new-flavoured chocolates, as well as to promote its original flavour.

    4)This is for the teenagers and the youths as the colours,fonts are all very bright and "full of energy", which are the characteristics of a teenager. The background of the picture also consist of teenagers, where the boy is kissed by two girls,as a symbol of being loved,which is what many teenagers are known for(crushes).

    5)This poster is effective as it uses only 4 words, yet conveying such a strong message to us to persuade us to buy it as the sweetness of it is equivalent to getting kissed which is very sweet and that no matter who you are, as long as you have this brand of chocolates, you will get all the attention you ever wanted, even if you are unattractive at all. The 'kissing' part might cause some unhappiness of parents as they might think that this will influence their child to have a early romance, but this is rather mild, so there should not be too much harm when it is publicize.

    Proudly brought to you by:
    SAM WEE LEONG (33) 2-3 publishings :D

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  6. This comment has been removed by the author.

    ReplyDelete
  7. 1) Cameras and photoshop is involved to make this particular poster.
    2)Well they used bright colors throughout thw whole poster and of course one darker complexion girl and a brighter complexion girl on each side with the respective colour of their product the white and the original chocolates. with the man and the 2 womans by the sides dorminating the whole photo which brings the focus to the middle especially with the man's facial expression which seem so happy.i think their special language is at the part where they say double your pleasure which seems like a product to one stone kill two bird which is like a very attractive and value for money item.
    3) they are trying to sell and introduce u their new product thw white chocolate which can make almost like a perfect set if u buy both together.
    4) If i am not wrong i think that this advertisement is for teenagers mostly for teenagers after all adults will find chocolate too fattening and elderly might find it too unhealthy for them there fore i think that the targetted audience for this poster is mostly teenagers like us.
    5) i find this poster this advertisement is quite effective, attractive. after all it involves chocolate which is favorites of teenagers and also this poster is bright which seem very attractive to any one and the size proportion is very nice which outstands the main topic in the middle this draws people attention but the only bad influence i find about this advertisement is about the kissing part this might influence teenagers getting into a relationship at a young age which they might not be able to handle so well in their life like school life and stuffs which might destroy their time management.

    Name : Low Wei Quan :D 2-3

    ReplyDelete
  8. 1.
    Cameras and photoshop is being used to make the product.

    2.
    Color is well used as the background of the poster have the same color as the product being advertise. So it makes people thinks about the product as soon as they saw the poster's color."Double your pleasure" actually is a very good slogan as when people see this slogan they will wonder why it will double the pleasure so they will willing to look into more detail.Therefore, the product is purposely being minimized so that people will look at the poster before look at the product.Thus, we came to the main attraction of the whole poster, 1 boy kissed by 2 girls. It is very successful as it hint that when you have the product and you eat it you will feel like being kissed by girls. But if you too have another new product and you eat both, you will feel liked kissed by two girls. So this also cooperate well with the slogan as it really tells the audience that when eat both it will :" DOUBLE YOUR PLEASURE" and you will feel like kissed by two girls. Subsequently is either you believed, you buy to try it OR curious , so you want to see if it is true OR amused by this advertisement so decided to try it out.One thing I notice is that the two girls, one black and one white, actually represent the Original flavour and White Chocolate flavour.

    3.
    This is to sell their Kinder Bueno product by selling the original flavour also their white chocolate flavour.

    4.This simply and probably purely for teenagers as those people inside are all teenagers.And the kiss could be the only thing that will probably raised teenagers interest on this as kissing is always the favourite discussed subject in teenagers world as it often linked to "girlfriend","crushes" and most importantly "Love.

    5.
    A very effective poster as it use only few words and a picture of 2 girls kissing 1 boy can conveys such a strong message. However, the kissing part could incidentally convey message to teenagers that kissing is normal, thus conveying that love is ok within teenagers life. And most importantly, 1 boy kissed by 2 girls is also some kind of telling teenagers that having 2 or more girlfriends is ok so that means becoming a playboy is ok too. But this is all wrong as a teenagers should concentrate on schoolwork not having girlfriends and also cannot become playboy.

    Proudly Present To You By:
    VINCENT Tay Yu Xuan XD 2-3

    All rights reserved.No part of this comment is to be reproduced in any means.

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  9. 1.The equipments used for the poster are camera and photoshop.

    2.The techniques used to produce this poster is that they used bright and striking colours such as red, white and blue to make people look at the poster.The bright and striking colours also give people a light-hearted feeling.The main thing about the poster is the image of the guy being kissed by 2 girls.It is most likely to tell you that no matter how geeky you are like the guy in the poster,as look you eat the the thing that they are advertising , you can be popular with girls and they would go as far as kissing you.This also matches with the words in the poster 'Double your pleasure'.The words ' double your pleasure ' in the poster is the most prominient of
    the words as they want people to see it for they are trying to tell that if you buy both of their products you get 2 girls swooning over you which tells that not only you can enjoy eating their product,you will be popular with girls.They are also promoting their product through human for the white girl represents white chocolate and the black girl represents chocolate.

    3.The purpose of this poster is that the poster is trying to promote their brand new flavour and the original flavour of Kinder Bueno.

    4.This poster is most likely intended for chocolate lovers and teenagers and children and also people who have a sweet tooth.It is intended for them for the majority would love eating this type of things.

    5.The poster is effective as the poster makes sense and can make one be tempted to buy the product for kissing is often related to pleasure so double your pleasure means the product is definitely good.

    Oh Shin Yun (11)2-3

    ReplyDelete
  10. 1) From this poster, I think the equipments used were digital cameras (for taking pictures of the people and the product inside the poster), photoshop (for editing the poster) and also lightings (make the screen brighter)

    2) Firstly, look closely at the poster. One will realise that actually the background and the bottom part of the poster were adapted to the Kinder Bueno’s wrapping. This gives audiences an idea of what product the poster is trying to promote.
    Colour:
    The white colour background makes the people in the poster stand out. And also, bright colours like white colour makes people happy and therefore, people would buy the product.
    Size:
    The size of the man and the two ladies covered about 60 percents of the whole poster and this is used to tell audience that it is the main ideas they want the audiences to focus on. The phrase “Double your pleasure” is also quite visible and is on top of the people’s head. The “pleasure” in the phrase is bigger than “Double your” because the main idea the producer is telling is the pleasure you will have after you ate their product. People will tend to focus on the largest object then follow by the shorter objects. Hence, the producer of the poster wants audiences to know that their new product wills double your pleasure like and will feel like the man in the poster, very happy.
    Creative language:
    The producer of this poster used creative language which is “Double your pleasure”. It is a very unique way of saying “The taste is better and nicer!” Therefore, people will not get bored of words used and will find the words used are very interesting and may be influenced to buy the product.
    Irony:
    The producer of this poster used irony in the poster. They purposely put a nerdy man in the poster and are trying to tell the audiences that after eating their product, (new kinder bueno) even a nerd like that man would feel very good, just like being kissed by two girls. As we know that it is rather impossible for a girl to kiss a nerd, hence the producer used the skill of irony in their poster to further promote their product.

    3) The media is trying to sell their new product of kinder bueno. As we can see from the poster, the guy in the middle is holding two kinder bueno in his hands. (New and original products)

    4) I think that the poster is intended for mostly the teenagers who enjoy eating chocolates. I say this because most people who like to eat chocolate falls on the teenagers’ population. From the poster, we can already tell that they were high school students and they were teenagers. Therefore, the poster is intended for people who like chocolate – teenagers.

    5) The poster is rather an effective one. I say this because on the first look, it caught my eye and I decided to go on to discover more about the poster. The poster is considered an effective one because the poster conveys layers of meanings inside. If you buy their product, you will feel like the being kissed, which is very good. Hence, they are persuading you to buy their product and it would be good. The danger of this poster is that people might feel disgusted after seeing the kissing scene of the man and the girls in the poster. Also, innocent people who do not know how to differentiate right from wrong, might to think that kissing people is correct at their age. This might also lead to early relationship between young boys and girls. Overall, I still think that this is an effective poster with rather strong meanings in it.

    Pang Yi Ler Eddy 2/3 (32) =3

    ReplyDelete
  11. 1)Camera and Photoshop.

    2)The color used in this poster is very bright which resembles joyfulness.Hence,at first glance,this poster is depicting a very 'happy' ending.Colors of the product is being used in this picture as shown. -White and Dark.

    The size of this poster varies. Firstly, we could see a nerdy boy being kissed by 2 lovely girls in the center of this whole poster,which generally would be the attention-getter. The product was later shown smaller in the poster as the purpose of this poster is to grab attention of people especially the men. There is also a quote saying 'Double The Pleasure' on top of the huge picture.Hence,the message of this poster is conveying is to eat it and pleasure is yours not once,but twice!

    Creative language is used well in this poster. Its almost like every men dream to be kissed by 2 lovely girls. Hence,the big focus of this poster is that! The quote 'Double your pleasure' would refer to instead of being kissed by one girl,why not 2? Putting this resemblance to the chocolate itself,it would mean if you had eaten this chocolate,the result would not be as great as theirs. Hence,eating this chocolate would give you the maximum pleasure.
    Irony of this picture is mainly the nerdy guy getting kissed by 2 lovely girls.Girls commonly target those joyful and charming men but in this poster,it was all twisted. A nerdy boy holding the chocolate was getting kissed by 2 girls,which obviously means that the chocolate would help and benefit.Hence,the use of this nerdy boy holding the chocolate was great as people would think the product is superb.
    3)This poster is selling me the new release of the chocolate.As shown in the poster,the product was held by the nerdy boy in great smiles.
    4)I think this poster is intended for men at around 20 and teenagers who love chocolates. Reasons are such because getting kissed is a rare find,the men would struggle to find it.However,the product newly released make it seem easy that you can get kissed by not only 1,but 2 girls. This brings an amazing message to men around 20. The chocolate was exaggerated to be the best of the best as the quote says double the pleasure. Hence,teenagers who love chocolates would get hooked by this poster and would be tempted to buy it.
    5)This poster is rather effective. The poster was bright and portraying a picture of a guy getting kissed by 2 girls,which caught my attention as i wondered how did this nerdy guy got lucky. It also brings out a second picture in my mind as when it states double your pleasure,i would refer it as the chocolate to be tastier than before as the new product was released. The common danger of this poster would be teenagers or men would get too obsessed with this single poster and thought that this chocolate would aid them,but actually not. Hence,this would result in them being in early relationships or harassment cases. Overall,i think this poster has brought out the product well.

    Seah Zheng Xian David 2/3 (34)

    ReplyDelete
  12. 1) The equipments used are camera and Photoshop.

    2) The colours used are the exactly same colours as the chocolate. The two girls shows the flavour of the chocolate. The white girl is the new white chocolate and the brown girl is the old chocolate. The colours used are also very bright so it is attractive.
    The biggest thing on the poster is the man and two girls kissing. This is the main attraction as people would surely be curious why two girls will kisss a man. The word 'pleasure' is the next biggest and this is attractive.
    The poster said 'double your pleasure' and the word 'pleasure' is the biggest word. This shows that by buying the new chocolate and the old chocolate, you wolud have twice the pleasure than buying one chocolate.

    3) The purpose of this poster is to let people know of their new chocolate and sell it to them.

    4) The poster is meant for children, teenagers and young adults. It used bright colours and also shows kissing meant for young people.

    5) This poster is effective as I got attracted by the man and two girls kissing. I also got attracted by the bright colours. The word 'pleasure' is the one that makes me feel like reading the poster. After reading the poster, I also feel like buying both brand of chocolate. This shows that it is effective.

    Ong Ming Hao(31) 2-3

    ReplyDelete
  13. 1.The equipments are camera s and photoshop.

    2.
    a. The colour is bright to attract people. The colours are red and white so that it shows that the advertisement is taking about the chocolate and not anything else.

    b. The word ‘double’ in the advertisement is in capital letters and the word ‘pleasure’ is in a larger font size than the rest. These two words were probably to attract the audience of this poster.

    c. As there are now two types of kinder bueno in stores, not just the normal milk chocolate but also the white chocolate, the word double in this sense means that there will be now twice the fun and enjoyment when you eat the bar of chocolate.

    d. Also, on the poster there are two girls, one fair skinned and the other darker skinned. The girls seem to represent the two types of chocolates, one white and the other dark. The man in the centre holds the chocolate bars across his chest, the white chocolate pointing to the fair skinned girl and vice versa for the darker skinned girl. This shows that for the man in the centre, eating a chocolate bar is similar to getting kissed on the cheek. Or it could also tell us that if you give a girl chocolate she will kiss you.

    3.The media is trying to sell the kinder bueno chocolate bar’s newest flavour to us.

    4.The poster is intended for chocolate lovers as well as people who love sweet things.

    5.This poster would be effective. It shows the audience that the new flavour of chocolate is much better than the original flavour and would be ‘double the pleasure’ as you eat the new flavour of the chocolate bar.

    Shanice Lee 2-3 (8)

    ReplyDelete
  14. 1. The equipments used are camera to take the general picture and photoshop to edit the image.

    2. The colours used in this commercial consists of vibrant and bright colours that will attract the attention of audiences. For example red. Red is striking and attention seeking, so it will naturally attract audeiences to read and analyse the poster. Red to me is very bright and harmonious, so it'll attract my attention. White colour is also used. It is naturally bright and also attention seeking, plus, they photoshopped the picture to make it brighter and vibrant so audiences would want to read it and find out more.
    The size of the 2 girls kissing the boy is the biggest among the poster. This shows that the kinder bueno is so wonderful, and the feelings is as if 2 girls are kissing your cheeks. Eating the kinder bueno product will make you feel like you're in heaven because the poster is being made brighter through photoshop, which makes the poster have those 'heaven-like' effect. So they're trying to express that kinder bueno is an awesome product that will make you feel delighted. The words, 'double your pleasure' is put at the second biggest size in the poster. The double is purposely put in capital letters to show audience that it will make you DOUBLE happier and delighted when you eat kinder bueno. The kinder bueno product is also being shown on top and on the man's hand to make audience focus on the product though it's not of a big size because the top and the middle is where audiences mostly focus on.
    The creative language is put in the middle and is purposely put in big block letters to attract the attention of the audiences. They captitalised the double and made use of the word pleasure. This will make readers feel that kinder bueno is a product worthy to be tried.

    3. The purpose of this poster is trying to sell us the product, Kinder Bueno through its creative idea of promoting this product with a nerdy guy who ate it and have 2 girls kissing him.

    4. This poster is intended for teenagers. I know that it is for them because this poster uses people around our age. Plus, chocolates are more suitable for teenagers as they are hard to bite and are not so healthy. Plus, vibrant colours are used to attract teenagers. The kissing scene is also more suitable for teenagers as they are, can be said common among teenagers.

    5. I think that this poster is rather effective as because I, as a teenager is a little attracted by its colour. It makes me want to eat the product because the whole poster feels so heavenly. However, this poster have dangers for childrens because the kissing scene is quite obscence for them as they might think in another way. So, I think that this way of promoting kinder bueno is not suitable for little kids. However, from my point of view as a teenager, it is successful because I like the effects used in the poster.

    Lee Le Yuan (7) 2-3.

    ReplyDelete
  15. 1. Cameras and Photoshop software are used to produce this poster.

    2. Two girls kissing a boy on the cheek can be seen in the poster. The “white” girl represents the new kinder bueno white, and the “black” girl represents the original kinder bueno. Therefore the colour in the poster plays an important part to lead what the viewer will interpret.
    The words “double” and “pleasure” are written in capital letters and therefore it will attract the viewer’s attention and make them read it. The photo of the girls kissing the boy is the biggest in the whole poster; therefore most probably the creator wants us to focus on the photo the most.
    The creator used kissing to represent the pleasure of eating the kinder bueno. Being kissed by someone gives you pleasure. The photo shows two girls kissing a boy, which also means double the pleasure. Also, kissing is a form of love, and that is why the creator used kissing; to tell the viewers that eating the chocolate is just like being kissed.
    Also, the boy is positioned in the center of the poster, which also means that he is the center of attention when he holds the kinder bueno in both his hands. This tells me that Kinder Bueno is “in” and therefore girls will come to him.
    3. The purpose of this poster is to attract chocolate-lovers to buy and try not only one type of Kinder Bueno, but two.

    4. The poster is intended for chocolate-lovers, people who need a break and teenagers.

    5. I think that this poster is effective as it really show uses girls kissing to represent it pleasure. Kissing is a openly discussed subject among teenagers and therefore the poster will definitely attract their attention. I think that this poster is also made for people who need a break as the person being kissed looks like a nerd who has been studying very hard. This will therefore mean that people who have been studying very hard should be rewarded with Kinder Bueno. I think that the poster will not serve as any dangers except that it brings out the ideas of racism. Some people will think that the each chocolate is made for two skin colours, black and white.

    Lim Wai Lun (24)

    ReplyDelete
  16. 1.The equipments used are cameras, lighting and photoshop enabled computers to add effects for the poster.

    2a)The red and white theme of the poster is the same as the colour on the chocolate wrapper
    b)The main part of the poster is where the two girls are kissing the boy. More attention is paid to the people and the name of the chocolate; Kinder Bueno.
    c)The slogan “Double Your Pleasure” is a pun on the fact that two girls are kissing the ‘nerd’(guy). This shows that the chocolate will make you popular and the taste of the chocolate is comparable to that off getting kissed.
    d)The skin colour of the girls correspond to that of the chocolate(no racist remarks intended).The guy’s reaction is that of a mixed shock and happiness.

    3.The poster is trying to promote the Kinder Bueno chocolate and the New Kinder Bueno White Chocolate.

    4.This poster is intended for people who have a soft spot for sweets and like chocolates. It is mainly targeted at teenagers as nowadays it is more common for teenagers to eat such chocolates. The design of the poster will capture the attention of youth as it is a modern /retro fusion type of design.

    5.I personally feel that the poster is only about 75% effective as it manages to convey it’s message but in a very complicated sort of way. If the poster is publicly displayed, young kids may get the wrong idea that chocolates are associated with love...therefore the poster may have some repercussions. Even so I still feel that the company’s marketing campaign will be successful.

    Chris Ratnam(19)^^
    2-3

    ReplyDelete
  17. 1)The following poster is made up of a Camera,Photoshop device and the internet images.
    2a)Colour: To advertise their new product Kinder Bueno.The various effect achieved by techniques are the colour contrast,coloured text and the colour of the accessories of the girls.Colour contrast is used to amplify the effect of the picture.The coloured text is used to show the importance of new product at the top right hand corner.The accessories worn by both of the girls are red and white like their hairbands and clothings which is also the packaging colour of Kinder Bueno which is red and white.
    2b)Size:The main focus of the poster is on the guy which is holding on to the two kinder bueno bars (one ,white one,black). I say this because it occupies the bottom and middle part of the poster.The size of the text is also quite large as it wants to attract attention.One of the creative languages is the picture and the text which says Double your
    pleasure.Thus from this picture and text I can infer that the poster wants to tell us that If you buy to different package and flavour of kinder bueno chocolate you will experience more pleasure than one flavour or package of kinder bueno chocolate.
    3)It is trying to attract us into buying this brand of chocolate through various means first by attracting consumers using the brand of the product which is on the poster,Secondly it uses the chocolate on the picture as a symbol,I think no much people love a guy wearing big spectacles and look weird.However in this poster it is potrayed as if you,the consumer buys it lots of ladies will go near you,thus i think they use the chocolate as a symbol.
    4)I think it is intended for the people of all ages as the poster spreads through a wide context of hidden meanings in the poster.
    Tan hong liang 35 2/3

    ReplyDelete
  18. 1) The equipment they used to poster this poster are the Photoshop software and camera to take and edit the photos.


    2) The colours they used for this poster are same as the packaging colours of the Kinder Bueno. One of the colours they used in this poster is red, which is bright and can attract attention easily. The size of the three people in the poster covered almost ¾ of the poster and the kinder bueno covered the rest of the space in the poster. This made me only concentrate on the affection appeal only but not the new item that they want to introduce. The three people there are the important keys to convey the meaning of this poster. The item to promote is also very important, which is the kinder bueno so they place it on the top of the poster. The words in the poster are “Double your pleasure”. There are one teenager wearing white and her skin colour is white and other teenager wearing black and her skin colour is black. They contrasted with the white and black chocolate kinder bueno.

    3) This poster is trying to sell the kinder bueno and telling us that there are two type of kinder bueno. If we buy the two type of kinder bueno we will be able to enjoy two kinds of pleasure like the having two different girls kissing.

    4) I think it is for teenagers because the people they used are teenagers. Chocolate are popular to teenagers especially. The colours they used are bright which teenagers like a lot.

    5) The poster is not really effective because at first I looked at it I do not even understand what product they want to promote. There are some of the kissing part may influence us.

    Ong qiufeng 12
    2-3

    ReplyDelete
  19. 1) Lightings, photoshop, camera.
    2) A. Colours: The colours are bright and eyecatching. The colours on the poster are mostly white and red which are the colours on the wrapper of the chocolate to show that our main topic here is the chocolate and not other things.
    B. Size: The size of the two girls kissing the boy is the biggest on the poster. This shows that the kinder bueno is so wonderful that the feeling is as if two girls are kissing your cheeks. The words, “DOUBLE your PLEASURE” is the second biggest on the poster. The two packets of kinder bueno is the third smallest and placed on the top of the two of the girl’s head. It’s to tell the audience that its not that important but still important.
    C. Creative language: The word double is put in capital letters to tell the audience that when you buy the kinder bueno and eat it, you will get twice the happiness and delighted. The word pleasure is put in capital letters to tell the audience that you will have the fulfilment and enjoyment when you eat the kinder bueno. They are trying to express that kinder bueno is an awesome product that will make you feel delighted.
    D. The colour of the chocolate is place above the different skin colour of girl. The white chocolate was placed above the lighter skin colour girl while the dark chocolate was placed above the darker skin colour girl. The man in the middle seems very happy and it is to tell the audience that eating the kinder bueno would make you as happy as that mean as he is getting the double pleasure that you will get when you eat the kinder bueno.
    3) The media is trying to tell me that kinder bueno is very nice and you should buy and eat is as you will feel happy and delighted and enjoy it. You will feel pleasured if you eat it. It is also selling us the different flavours of the chocolate. To advertise the new flavour of chocolate when it just came into the market.
    4) The poster is intended for teenagers, children and chocolate lovers. Mostly teenagers and children have sweet tooth and love chocolate. As kinder bueno is a chocolate, I am sure they will love it.
    5) I think that this poster is effective because kissing is discussed commonly between teenagers and it’s a common thing that most people do all the time. It also tell us to take a break from work or projects because the guy in the picture look nerdy looking which means he studies a lot and when the two girl kisses him, he feels more relaxed from his work. I think that there is only one danger about the poster is that the white chocolate is put above the lighter skin colour girl which is so called “white” skin colour and the dark chocolate is out above the darker skin colour girl which is so called “black” skin colour and this might cause people to complain about racism. It is because it is only two colours so people might argue that on “white” and “black” people can eat the chocolate and others cannot.


    Joey Teo (14)
    2-3

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  20. 1)they used photoshop to produce the picture and cameras
    2)the colors are vibrant and lively. the main colors of the poster is red and white which also happens to be related to the product that they are trying to advertise.
    They poster consisted of the old and the new product. They say that the previous kinder bueno gives you a lot of pleasure, having the new product gives you double the pleasure.
    3)the media is trying to sell us the new kinder bueno product.
    4) they target audience such as teenagers and adults
    5) i do not think that the poster is very effective.When i first look at the poster, i did not understand what the poster was trying to convey in the end.

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  21. 1) The equipment used are camera, photoshop and lighting materials.

    2)
    a) The background of the poster/advertisement is the same as the colour of the packaging of the product, which is white. It contrasts well as it represents the product's speciality in the poster.

    b) The size of the words "double your pleasure" is big as it will attract our attention. The man with two women kissing him is the highlight of the picture as well, it attracts my attention this way.

    c) The creative language here is "double your pleasure" The poster shows a man being kissed by two women, thus doubling his "pleasure". The poster is effective as it tells me that the new Kinder Bueno has two flavours in one bar.

    3) The purpose of the poster is the introduce the new chocolate with two flavours in one bar, and thus we would buy it.

    4) It is targetted for chocolate-lovers, like children and teenagers who love sweet flavours.

    5) The poster is effective as it conveys the message that the two flavours in the chocolate, which are represented by the two girls, whereas we would be the man, who would be enjoying each moment of the "pleasure", therefore, we would buy the chocolate.

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  22. 1) The equipments used to produce this poster is camera, and software used in computer should be photoshop to edit the photo.

    2) The colour of the poster is bright, which gives a positive impact on the people who see this advertisement. The size of the product is shown bigger in the advertisement than usual, giving people a thought that their product is sufficient and worth buying. There is special language used “Double your pleasure”. This gives an impact that the product has improved by double times thus becoming more nice and delicious in its taste.

    3) The purpose of this poster is to attract people to buy their product.

    4) This poster is intended for people of all age, who like chocolate.

    5) This poster is effective as it is giving the positive impact on the people who see the poster thus attracting people to buy their product.

    Done by : Lee Min Young(22)
    Class : 2-3

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  23. 1. The equipments are digital camera, Photoshop.
    2. The colour are mostly bright, and it is mostly the colour of the product. This is to let people recognise the colour of the product and will easily know what it is without needing to look at the product. The bright colours are also used for catching people's attention. The size of the slogan is as big as the two packets of chocolates on top. They used this size to highlight what they are trying to let the audiences know. The creative language used in this poster is the slogan at the top.The word 'pleasure' is slightly bigger than the other words, and it is to let the audiences know that by eating this brand of chocolate, we will have pleasure, hoever, if we eat both kind of the flavour, our pleasure would be doubled. In this case, the company used the picture of a man being kissed by two girls of opposite skin colour. This two girls represent the different flavour of the chocolate, while the man in the middle would represent what the consumers would be like if they eat this chocolate.
    3 This poster is trying to tell us that if we eat both the chocolate, we would have two times the pleasure compared to just eating one. They are also trying to say that the new flavour is equallly nice as the previous one, thus if someone like the previous flavour of the chocolate, they would surely like the new flavour of hte chocolate.
    4. I think that this poster is mainly for teens as teens mostly like to eat chocolate, and it is mostly teens now who are getting into relationships.
    5.I think that this poster is quite effective, however, it might insult people of different races, and people might not like it. I say that it is effective because it allow people to be interested in the poster and would probably buy the product.
    Yap Jia Hao 17

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  24. 1. Digital camera, photoshop.
    2. Bright colors from the packaging were used on the girls' shirts and hairbands. Meaning girls = chocolates. The white girls represent the white chocolate and the brown girl represent the milk chocolate which is brown. Means eating white and milk chocolate at the same time double the pleasure and help you get 2 girls to kiss you at the same time.
    The chocolates on the top of the poster is obviously double the size of the chocolates in the guy's hands. This means double the pleasure.
    Double your pleasure tells you that eating 2 different chocolates together will get the pleasure of getting kissed by 2 girls at the same time.
    3. The poster is trying to tell us to buy 2 different chocolates and we'll get double the pleasure and get girls.
    4. This poster is intended for teenagers especially males. Males would love to get kissed by 2 girls at the same time and would certainly get attracted to this poster cause they want to be like the guy in th poster. I don't think adults would get attracted, they probably think its childish to be kissed by 2 girls at the same time.
    5. I think this poster is effective for youths. The poster is attention seeking and bright. Its easily noticed. Kids might get influenced by this poster and get curious and try out kissing at a young age. It might be racist cause in a ways its saying that white
    and brown girls are slutty.

    Peh Zhi Jia(13) 2-3.

    ReplyDelete
  25. 1.The equipment used is Camera, lighting, Photoshop and some other editing facilities.

    2.The colors are vibrant and eye-catching. The colours on the poster are mostly white and red which is the same on the wrapper of the chocolate hence it gives a contrasting effect to the poster. With bright colours use it also attracts people attention to look at the poster.

    As for the size we can see that the man and the two ladies covered almost more than half of the poster thus this tell the audience that the main theme of the poster is on them. Firstly when people saw the two girls kissing the guy they would be curious of why is this so hence they would look around to find out more, and the reason which cause that is actually due to the chocolate. The phrase “double the pleasure” is also bold and has an attractive font to it thus allowing it to stand out. The font also seems energetic which somehow represent the teenagers now thus this product aim might be to attract youngsters. The word ‘double’ also let the audience know that buying this product would surely benefit you as it not only make you as happy as the man, you could also enjoy the delicious taste of the chocolate at the same time.

    Creative language is also use in this poster especially on the word “double your pleasure” as this would shows that the chocolate is now back with a new flavor and a better taste. It is also man dream to be kissed by two girls at the same time hence it shows that if you want to enjoy the same pleasure as the needy man you should eat the chocolate. As for the irony part is that the producer uses two hot girls to kiss a needy man which we know is quite impossible as this type of girl would usually be with handsome guys. Thus, using the needy man the producer is like tying to say that even when a needy man eat these chocolate he would have such great pleasure so you can also do so.

    3.The media is trying to sell their new product of the kinder bueno as we can see that the man is holding two different flavors of chocolate on his hand.

    4.I think that this poster targeted audience is the teenagers and youngster as they are the people who would usually love eating such sweet stuff. As for younger children their parents might not allow them to eat such sweet things and for elderly they naturally cannot eat too much sweet food hence I would saw that this poster intention is to attract teenagers.

    5.I would saw that this poster is a success as it really did attract my attention when I first saw it and would want to have a better understanding of what it is about. The poster also has lots of hidden meaning in it like why the girls would kiss the nerdy boy and how would that double our pleasure. But the poster also shows racism in a way as the white is use to represent the white chocolate and the black is use to represent the dark chocolate.

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